Shutters 365made-to-measure shutters / production case study

the made-to-measure configurator behind Shutters 365.

A factory-direct made-to-measure shutters store — a seven-step online configurator with a live preview and a live per-window price, a free-samples flow, measuring and fitting guides, and the order and supplier tooling behind the factory.

7-stepconfigurator, live per-window price
40%less than the high street
6free samples, no obligation
Stripesecure made-to-measure checkout
The system

the configurator, and the operation behind it.

01

A seven-step configurator

Style, material, colour, measurements, louvre and options, then review — with a live preview that updates instantly and a running per-window estimate as you go.

02

Live per-window pricing

A pricing engine that quotes the exact window by size, style, material and louvre, with a transparent price breakdown — so the customer sees what their window costs before they buy.

03

Styles, materials & colours

Full Height, Café Style and Tier-on-Tier, in PVC (waterproof faux wood) or natural hardwood, across full colour ranges, louvre sizes and frame options.

04

A free-samples box

Order up to six material and colour samples — free same-day dispatch, no payment and no obligation — the low-friction first step for a considered purchase.

05

Measure & fit guides

Step-by-step measuring videos for bay, recessed and non-recessed windows, plus fitting guides, so customers self-measure and self-fit with confidence.

06

Order & supplier operations

An order pipeline from design to manufacturing, order-source tracking with a sales-by-source report, and supplier emails that carry the manufacturing detail.

Architecture

A production stack built for the work.

wordpressphpstripe
Platform
WordPress + WooCommerce — custom theme
Configurator
Custom 7-step made-to-measure builder — live preview + pricing
Pricing
Per-window engine (size × style × material × louvre) with breakdown
Payments
Stripe — secure checkout
Samples
Free-sample box flow (up to six, no obligation)
Guides
Measuring videos + fitting guides
Operations
Order pipeline, source tracking & sales-by-source reporting, supplier emails
Clutch★★★★★5.0 / 5.0

Across 18 independently published client reviews

They have a deeper technical knowledge than any web designer I've met to date.

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selling a made-to-measure product online?

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