what we do
the practices behind the work.
6 established practices covering the systems we have delivered repeatedly for a decade.
- 6
- practices
- 40
- specialisms
- 10 yrs
- shipping them
- senior
- only, no juniors
Clutch
the practices
six established engineering practices.
Every pillar below has engineers who have run it for years, a process we can show you, and case studies attached. Open one to see how it actually works.
01product engineering
Multi-tenant SaaS, marketplaces, ticketing and booking engines — the systems your business actually runs on, built to survive their own success.
02native mobile
React Native apps that ship past App Store review and stay shipped — offline-first paths, push, real-time sync and over-the-air updates.
03AI systems
Retrieval pipelines, support deflection and internal copilots — costed per token before a line is written, so the unit economics work at volume.
04rescue & security
AI-generated prototypes and stalled builds taken to production, and compromised live systems recovered — audited first, stabilised second, then finished and hardened properly.
05web & commerce
Headless WordPress, Shopify and custom checkouts wired to whatever proprietary API the business already depends on.
06performance & search
Core Web Vitals, JavaScript SEO and indexing work for teams whose growth is gated on being found.
how we work
four clear stages from scope to production
scope & cost
A fixed written scope with the risky parts named up front. If we think the budget is wrong for the outcome, we say so before you commit.
architecture
Data model, integrations and failure modes decided on paper first. This is where most projects are quietly lost.
build in the open
You receive repository and infrastructure access from the start, with weekly demonstrations on a working environment.
handover or stay
We document the system for handover to your team, or continue operating it with you.
selected work
what these practices have shipped
Fifteen engagements, each one running in production with the numbers attached.
01
B2B commerceThe engineering partnership behind a cross-border wholesale marketplace.
Next.js storefront, Python ingestion pipelines, DynamoDB data layer and AWS infrastructure.
02
Event technologyA commission-free ticketing platform built for ownership and scale.
Multi-organiser commerce, Stripe instalments and two native apps in one connected platform.
03
Global logisticsEmbedded product engineering for a global shipping platform.
Rate, tax and duty calculators, server-rendered courier pages and a custom MongoDB CMS.
04A course-commerce and learning platform wired into one system.
WordPress and WooCommerce, a Moodle LMS, Stripe deposits and Zoho CRM, tied together with Zapier automation.
05A bespoke platform that finances aesthetic machines on Direct Debit.
A lead-to-billing system on GoCardless Direct Debit, provider certification, and a React Native app for machine owners.
06
Luxury commerceA custom furniture marketplace engineered from storefront to infrastructure.
Server-rendered Next.js commerce over a Laravel API, bespoke operations tooling and re-architected AWS infrastructure.
07An AI-native operating system that runs a consultancy lead to invoice.
Discovery briefs, e-signed contracts, Stripe deposits, delivery milestones and time tracking in one operational system.
08
Home servicesA conversion platform for a growing UK boiler-cover provider.
Custom plan configuration, postcode-qualified lead journeys, CRM synchronisation and campaign landing pages.
09
Beauty commerceA custom Shopify store for a French beauty brand.
Custom theme, customer accounts, loyalty rewards, referrals and gift-with-purchase offers.
10
Home improvementMade-to-measure shutters with live pricing.
A seven-step product builder with live previews, sample orders and supplier tools.
11
AdvertisingA self-service advertising platform for venues.
Campaign creation, audience targeting, in-app ads and reporting linked to venue check-ins.
12Social eventsAn events app with the tools to run it.
Mobile app, backend, advertising tools, a digital marketplace and website.
13
Social mobileTwo mobile apps for real-time companionship.
Customer and buddy apps with per-minute billing, wallets, moderation and admin tools.
14
Grassroots footballPlayer profiles and discovery for youth football.
Verified profiles, video highlights, coach discovery and safeguarding on web and mobile.
15
Geospatial AIWebsites and a talent platform for DeepSpatial.
Corporate and investor pages, the Xploor talent platform and ongoing releases on AWS Amplify.
16
TravelTour bookings with a custom mobile-first checkout.
A multilingual website connected to the booking API, with deposits, coupons and affiliate tracking.
17
Energy brokerageOne platform for tenders, contracts and accounts.
Supplier tenders, contract management, brokerage accounting and client records.
Teams that trusted us with the thing that matters
UK · Europe · Worldwide
the full index
every specialism, and the practice it sits in.
40 specific services with a page each — the exact work, what is included, and what it costs you to get it wrong.
reviews · verified on clutch
the people who signed off the work
Clutch★★★★★5.0 / 5.0Across 18 independently published client reviews
“They have a deeper technical knowledge than any web designer I've met to date.”
writing
the numbers behind these decisions
Cost studies and benchmarks from the same engagements — build versus buy, replatform costs, and where the break-even actually falls.
LaravelLaravel Cloud vs Forge + Hetzner vs a Bare VPS: 60 Days of Real Bills
One production Laravel app run in parallel on Laravel Cloud, Forge + Hetzner, and a bare VPS for 60 days: the real bills, ops hours, and EMB, SZS, OHM metrics.
SEOWe Tracked Programmatic Pages Through the March 2026 Core Update: What Survived
We tracked 1,842 programmatic pages across 14 SaaS sites through the March 2026 core update. Survival curves by data uniqueness, with USR, DUS and AICR metrics.
LMSBuild vs Buy LMS: The Seat-Count Break-Even Model From a Decade Running One
Year one vs year ten of the same Moodle LMS, then the seat-count model: where TalentLMS and Docebo pricing crosses a custom build. SBEC, PLCC, UMH inside.
MembershipsThe 90-Day Cliff: Subscription Churn Math That Decides Build vs Rent for Your Membership Platform
Opens with the INSPIRELLE store-credit incident, then models platform fee drag vs custom-build cost across subscriber counts. PFD, D90S, DRR included.
faq
questions, answered
Can I hire you for just one of these?
Yes. Most engagements start inside one practice — a platform build, a rescue, a performance programme — and only widen if there is a reason. We do not bundle.
What if my problem spans several of them?
That is the common case. A product platform usually needs a mobile client, billing and search work behind it. One team runs the whole estate rather than handing you between vendors.
Do you take on work outside these practices?
Rarely, and we will tell you on the first call. These are the areas we have shipped repeatedly for a decade; anything else is a worse deal for you than a good referral.
Who writes the code?
Senior engineers only. No juniors billed at senior rates, and no offshore layer you never meet. The people who scope your project are the people who build it.
Who owns the code and infrastructure?
You do, from day one — your repository, your cloud accounts, your keys. There is no lock-in in the contract and none in the architecture either.
tell us what you need to solve.
Describe the problem in three sentences and we will identify the right practice and next step.