Membership Platform and Subscription Billing Development Services
We build, fix and migrate membership platforms and subscription billing systems for businesses with recurring revenue of more than $1M. Our work covers WooCommerce Subscriptions, Stripe Billing, Zoho Subscriptions, Chargebee, dunning workflows, renewal recovery, subscription migrations, store-credit logic, membership access, custom renewal flows and billing reconciliation.
migrate-typeb.php
$ wcs --site=inspirelle --cohort=type-b --action=sync-renewals
› 412 subscriptions matched · 0 errors · next_payment_date := 2024-05-01
$ wcs --apply --confirm
› applied · audit log: /var/log/wcs/migrate-typeb.log
What you get
Subscription and Membership Development Services We Provide
No "we set up subscriptions for you" bullet point. Each engagement below is concrete work with a definition of done and a rollback path.
WooCommerce Subscriptions audits & recoveries
Renewal failures, dunning misfires, broken proration, end-date bugs. Idempotent migration tools with preview, confirm and apply UI, not a script you run twice and pray.
Cohort-level subscription operations
Bulk reprice, bulk pause, bulk migrate, done with idempotent meta flags, audit logs, and a rollback script for the inevitable validation accident.
Platform migrations
WCS, Zoho, Stripe Billing and Chargebee. We've moved live subscribers between them without losing renewal cadence, payment methods, or proration state.
Store-credit & coupon engineering
Auto-apply mu-plugins, email-restricted coupons, the 0-order edge case, gateway-specific behaviour. The fiddly work that turns a refund email into a recovered renewal.
Combinatorial billing matrices
Plan, customer type, add-on, frequency, promo and payment method. Mapped cleanly to plans in the source-of-truth billing system. Stops the spreadsheet that nobody can read.
Custom renewal flows
Early renewal, force-renewal-on-active, store-credit-first-then-charge, sync-to-target-date. The non-default flows that real businesses end up needing.
Memberships layer
MemberPress, Restrict Content Pro, or custom, integrated with subscriptions, LMS, gated content, and tiered access.
Direct Debit + card cashflow
Reconciling Direct Debit's lag against the instant-charge profile of cards. Promo states, dunning windows, and customer-facing UX that doesn't break on either rail.
Renewal recovery funnel
Subscription Renewal Recovery and Dunning Optimisation
Typical attrition path across a 90-day renewal cycle. Numbers indexed to a starting cohort of 100. The recovery row is where most agencies stop.
Scheduled renewals
Day 0: billing schedule fires
First charge attempt
Expired cards, insufficient funds
Retry window (1 to 7 days)
Smart retry + customer notification
Dunning
Escalating emails, gateway-specific copy
Manual recovery
Where most agencies stop
Store credit applied
Recovery layer we add
Final state
Renewed: 91% · Churned: 9%
Evidence · Incident-report style
Subscription Billing Case Studies and Recovery Examples
Type-B subscription recovery
Multi-phase migration of a Type-B subscriber cohort: issue store-credit coupons, switch automatic renewal to manual, generate renewal orders, sync next-payment dates across the cohort to a target date.
Built as a unified tool (migrate-typeb.php) with idempotent meta flags, bulk-send capability, and a preview, confirm and apply three-state UI. Plus cron-friendly sync scripts and a rollback for cleared end-dates.
Auto-apply store credit mu-plugin
inspirelle-typeb-autocoupon.php applies the customer's pre-issued store credit at renewal checkout. Email-restricted, per-session dedup, silent on failure (no scary red banners if the coupon's expired).
Overrides WooCommerce's default coupon notice with: "Your INSPIRELLE store credit of XX.XX has been applied to this renewal." The 0-order edge case, where store credit fully covers the renewal, has its own branch because gateways behave differently on it.
INC-2024-PLUSHEAT-01
Combinatorial billing matrix at Zoho
PlusHeat's signup is the output of a configurator: plan tier, customer type, call-out excess, billing frequency, add-ons, promo state and payment method. A naive WCS setup buckles under that combinatorial space.
We built the orchestration layer between the marketing site, the customer, and Zoho, mapping every configurator outcome to the correct billing plan in the source-of-truth, handling dunning and proration, reconciling Direct Debit against recurring-card cashflow.
More context on the PlusHeat case study. Related engagements: WooCommerce development, custom WordPress for the platform underneath, and API and integration for the Zoho and Stripe orchestration.
Stack we operate on
Each tool used for what it's good at
The billing system is the source of truth. The site never invents pricing.
Good fit if
When subscription engineering pays for itself
- Stores doing $1M+ in recurring revenue with subscription edge-cases that bleed renewals
- Operators mid-migration between WCS, Stripe Billing, Zoho, or Chargebee
- Membership platforms layered on top of subscriptions and LMS
- Founders staring at a renewal cohort that needs to be moved en masse without breaking
Probably not a fit
When the WCS defaults are genuinely enough
- Single-plan, single-currency, no-trial subscriptions, where the WCS defaults are fine
- Stores under $50K recurring where the engineering cost outpaces the recovered revenue
- Anyone looking for a freelancer to install a plugin and disappear
Subscriptions engineering
Bring the cohort and the failure mode. We'll have a recovery plan inside a week.
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